DesignPhiladelphia Launches "Reflecting Design" Mirror Competition in honor of 10th Anniversary


DesignPhiladelphia launches “Reflecting Design” Mirror Competition in honor of 10th anniversary


Winners featured at DesignPhiladelphia Festival Kickoff Party on October 8 alongside such notables as Kieran Timberlake Architects, Shelley Spector, Adam Wallcavage, Tyler Hays, Kevin O’Brien, and John Wind

WHEN:  Submissions being accepted now through June 22, 2014 - winning entries auctioned on October 8, 2014, at the DesignPhiladelphia Kickoff Party hosted by Bluecadet at 1526 Frankford Avenue, Philadelphia, PA 19125

HOW: To learn more and submit a proposal to the Reflecting Design competition visit

WHAT:  In honor of DesignPhiladelphia’s 10th anniversary celebration—and a decade of great design across the region—professional and amateur designers of all ages are invited to creatively reinvent a classic IKEA® mirror as part of the Reflecting Design Silent Auction. Five winning designsubmissions will be selected by a panel of esteemed jurors; each winner will receive a mirror, generously donated by auction sponsor IKEA®, to bring their concept to life.

These five must-see reinvented mirrors will be featured in the Reflecting Design Silent Auction, taking place on the evening of October 8 during theDesignPhiladelphia Festival Kickoff Party hosted by Bluecadet. The Reflecting Design Silent Auction will also feature fifteen IKEA® mirrors reimagined by notables such as Oprah’s jewelry design darling John Wind/Maximal Art; Philadelphia-based artists Adam Wallcavage and Shelley Spector; furniture maker Tyler Hays of BDDW, recently featured in the Wall Street Journal; and internationally acclaimed Kieran Timberlake Architects. Proceeds from the auction will benefit the year-round education programming and initiatives of DesignPhiladelphia.

This year’s DesignPhiladelphia Kickoff Party is hosted by Emmy Award-winning digital agency Bluecadet in their new 8,400-square-foot designheadquarters in Fishtown -- a neighborhood that has quickly become a Philadelphia design destination. In addition to enjoying the silent auction, guests will explore how inspired design intersects cutting-edge technology while enjoying delicious food and drink and mingling with designers, creatives, movers and shakers. Last year's DesignPhiladelphia launch party drew over 300 guests, and this year's 10th anniversary event promises a night to remember.

Visit to find out more, follow our blog, and join our mailing list. Follow us on Twitter at @designphilly and at for the latest Festival news, alerts, and announcements.


About DesignPhiladelphia

DesignPhiladelphia, a signature event of the Philadelphia Center for Architecture, is the oldest and largest design event of its kind in the countryand annually showcases the work of over 400 practicing architects, designers, and creative professionals. Experience design in unexpected ways through more than 120 exhibitions, workshops, demonstrations, tours, talks, and events held in venues across the city. Learn about wide-ranging topics, including architecture, urban planning, landscape, graphic, multi-media, product, furniture design, fashion, and the like. This year’s Festival kicks off on the evening of October 8 and events run from October 9-17. For more information on planning an event, sponsoring, advertising, or attending the 2014 Festival, visit:

About Bluecadet

Bluecadet is an Emmy Award-winning digital agency that creates world-class websites, mobile apps, interactive installations, and immersive environments. Established in 2007, Bluecadet collaborates with leading museums, cultural institutions, universities, and nonprofit organizations to educate, engage, and entertain. From a touchscreen T. Rex puzzle at Chicago’s Field Museum, to a multimedia advocacy campaign for Doctors Without Borders, to MoMA’s bilingual mobile guide exploring the murals of Diego Rivera, Bluecadet’s work inspires interaction and imagination. Bluecadet has collaborated with over 20 leading institutions in our hometown of Philadelphia. For more information visit:


Media Contact: Nova Harris
(215) 569-3186 x106
[email protected]



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